SET, il sistema navigabile, end-to-end. Per agency, label, festival, club.

Tutti i pezzi del prodotto SET in un unico ambiente cliccabile. Marketing + public surfaces + operator surfaces + Brand Configurator + materials. Stesso design system Geist + neon. Brand Configurator · 1-2 settimane setup.

05 sections 21 surfaces HTML / CSS / JS vanilla
01 — Marketing

Sales & discovery.

La landing che vende il prodotto a agency, label, festival, club. Single entry point per il funnel commerciale.

P0 · MarketingExternal

Landing principale — set.fm/v3

Hero typographic, manifesto, feature index, How it works, Brand Configurator interactive, pricing matrix (Agency · Festival · Club · Venue Lite), FAQ, final CTA. È la pagina che riceve il traffico outbound + referral.

9 sezioni · 4 pricing tier · Setup 1-2 settimane · Configurator viz
Open landing
02 — Public surfaces

Quello che vede il mercato.

10 surface pubbliche. Discovery + 5 index pages + 2 unified archetypes (tenant + event) + artist EPK + promote.

P0 · DiscoveryExternal

Public home — set.fm

Discovery feed con search ⌘K + 28 entities indicized + countdown live · happening now · trending · by city.

Search ⌘K·Animated hero·9 sezioni
Open public home
P1 · IndexExternal

Agencies index

Lista 3 agency: 3D Agency (Roma cyan), Lyster Mgmt (Milano magenta), Vault Berlin (lime). Click → tenant-page agency.

3 agencies·19 artisti total
Open agencies
P1 · IndexExternal

Festivals index

2 festival: ADE 2026 (Amsterdam orange), Sónar 2027 (Barcelona magenta). + past editions archive.

2 festivals·1.680 artisti
Open festivals
P1 · IndexExternal

Clubs index

2 club: Tresor Berlin (red), Goa Club Roma (viola). Capacity + residents + programming preview.

2 venues·30 residents
Open clubs
P1 · IndexExternal

Events index

8 upcoming events cross-tenant (ADE days, Tresor nights, Sónar Pro, 3D showcase, Goa). Filter chips per type.

8 events·Type filter
Open events
P1 · IndexExternal

Artists index

12 artisti trending cross-network con foto Unsplash + genre filter chips + agency link.

12 artists·3 agencies·Genre filter
Open artists
P1 · Unified templateExternal

Tenant page — 13 tenants, 4 types, 10 cities

UN template. 13 tenants across 10 cities · 3 continents: 3D Agency / Lyster / Vault / Boiler Room · ADE / Sónar / MENSCH · Tresor / Goa / Nowadays / WOMB / Yu Yu · Spazio. Type pill dinamico, brand color L3, multi-location festival, calendar club.

13 tenants·4 types·10 cities·Brand Configurator demo
Open tenant page
P1 · Unified templateExternal

Event detail — 3 sample events

UN template per qualsiasi event. ADE day-1 (festival), Tresor Saturday (club), 3D Showcase (agency). Brand inherits, calendar links here.

3 samples·Brand inherit·Hero 9:16 + trailer
Open event detail
P1 · Artist EPKExternal

Sample EPK — Peggy Gou

set.fm/peggygou — Public EPK con music player, fee gate, view toggle, rider library, 9 sezioni.

9 sezioni·Fee gate·View toggle
Open artist EPK
P2 · PromoteExternal

Promote — boost visibility

set.fm/promote — Pagina ads. 3 boost tier (Event €299, Artist €499, Agency €1.499). Targeting + analytics + FAQ.

3 tier·Targeting·Self-serve
Open promote page
03 — Operator surfaces

Quello che vede chi paga.

Login-gated. Dashboard agency / festival / club, editor desktop 3-pane, app mobile artist-side. Stesso adapter SET, viewer specifico per ruolo: roster artisti (agency), lineup edition (festival), programming calendar (club).

P1 · InternalLogin-gated

Agency dashboard

Overview multi-roster: 28 artisti AFG Records, stats aggregati, inquiry hot, top countries, activity feed.

5 KPI cards · Inquiry pipeline · Country heatmap
Open dashboard
P2 · InternalLogin-gated

Festival dashboard

ADE 2026 · 31ª edition: lineup 1.247 artisti, booking inbox 340 hot, sponsor matrix Title→Media, ticketing pre-sale 125K, archive 30 editions dal 1995.

Lineup view · Sponsor matrix · Multi-edition
Open festival
P2 · InternalLogin-gated

Club dashboard

Tresor Berlin: programming maggio, 18 residents, 9 event proposals, 14 eventi su 3 rooms, archive serate dal 2003.

5 KPI cards · Programming cal. · Archive serate
Open club
P2 · InternalLogin-gated

EPK editor — desktop

3-pane editor (sezioni · canvas · inspector). Edit inline, version history, AI assist, permission control, autosave.

3-pane · Block editor · v-history
Open editor
P2 · InternalLogin-gated · iOS / Android

Mobile artist app

Editor mobile-first per artist-side editing. Bio, music sync, rider upload, fee preview, inbox booking. L'artista edita backstage, dal divano, in tour.

iOS frame · 4 tab · Inline edit
Open mobile app
04 — Brand Configurator

How customization works.

Il sistema L1 / L2 / L3 spiegato visualmente. Cosa è fisso (Locked), cosa scegli dal catalogo SET in onboarding (Curated), cosa porti tu (Open: logo, foto, copy, domain, brand-hex).

P1 · ConfiguratorExternal

Brand Configurator — L1 / L2 / L3 explainer

set.fm/customization — Spiegazione canonica del Brand Configurator. L1 Locked (layout, grid, data model fissi). L2 Curated (5 hero layouts × 6 type pairs × 8 palettes × 4 photo treatments × 3 motion levels = 5.760 combinazioni curate dal team SET). L3 Open (logo, foto, copy, domain, brand-hex caricati dal cliente). Setup 1-2 settimane.

3 livelli · 5.760 combo L2 · 1-2 settimane setup
Open configurator explainer
05 — Materials & docs

Promo film, dev handoff, API spec.

Tutto il package addizionale: video promo (54s + 30s vertical), design handoff package per il dev team, API specification REST endpoint.

P2 · PromoExternal

Promo film · 54s

Cinematic loop con motion typographic + live demo. Versione desktop full-bleed.

54s loop · Motion typographic · Desktop
Open promo video
P2 · PromoExternal

Promo film · 30s vertical

Versione mobile/social vertical 9:16. Per Stories / Reels / shorts.

30s vertical · 9:16 · Mobile / social
Open vertical promo
DOC · DevHTML index

Dev handoff package

Indice del progetto, design tokens, surface list, build priorities, decisione architettura. Da consegnare a CoWork / team dev.

Tokens · type · color · Wk 1-12 sequence
Open handoff
DOC · APIMarkdown

API specification

Endpoint completi REST, data models, auth flow, edge caching strategy. ~30 endpoint, JSON schemas inline. Da dare al backend dev.

~30 endpoints · JSON schemas · Markdown
Open API spec